| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | HK1099 | Starbucks China: Managing Growth through Innovation | Farhoomand, Ali;Ziolek, Filip | General management | Digital & Precision marketing( C265045 ) |
| 2 | 9-517-069 | Shopkick: The Power of Shopper Data | Deighton, John;Ciechanover, Allison M.;Teodorescu, Mike Horia | Marketing | Digital & Precision marketing( C265045 ) |
| 3 | 9-517-115 | Predicting Consumer Tastes with Big Data at Gap | Israeli, Ayelet;Avery, Jill | Marketing | Digital & Precision marketing( C265045 ) |
| 4 | 9-514-C13 | Dove: Evolution of a Brand, Chinese Version | John Deighton | Other | Digital & Precision marketing( C265045 ) |
| 5 | 9-716-402 | Amazon.com, 2021 | Wells, John R.;Weinstock, Benjamin;Danskin, Galen;Ellsworth, Gabriel | Other | Digital & Precision marketing( C265045 ) |